From: Plus Public Activity Feed for Joseph Tame
https://plus.google.com/107202319058481094174/posts/JGZ6N1Rsqnj
December 31, 2011 at 05:25PM

HUD for runners for whom the smart phone isn't smart enough – Love this concept (from Ocean Observations)

(via http://oceantokyo.tumblr.com/post/14563738284/gostaglassescheersforgoogle)

video image

Best viewed in HD! The "nerdglasses" made meaningful! Even though the smartphone and services like Runkeeper and Nike+ have transformed our training into something more social and made it easier to track our progress, a smartphone on the arm, or in the hand, while exercising is still a quite awkward situation. While these services are more focused on the post workout experience, we have created a concept which can make the actual running, skiing, biking or other workouts more meaningful and fun, using the Gosta glasses. The name is a tribute to former Swedish runner Gösta Holmér, the inventor of Fartlek. A type of interval training.